While I was thinking of a few forgettable digital experiences, I thought of content design in our life. Digital products are poor mostly because their product teams do not have a content strategist or content designer to support their design and product goals.
While doing a short list for my tasks today, I wondered how the folks in those teams handle content challenges in their personal life. For example while planning their kid’s admission to a new school, do they write the list in their WhatsApp as below?
Kid’s school admission checklist:
- Lorem vision
- Lorem fees cycle
- Lorem ipsum library
- Lorem English
- Lorem v3
- Lorem kit
And the grocery list:
And other lists whether for travel planning, or daily tasks?
The wedding planning checklist?
With such lists, how do they bring meaning and purpose in their life?
If this is not how they make lists in their personal life, where do they separate this content design in life from content design at work? And why they need to?
Or does it mean that intelligence is biased?
Well, intelligence is biased but not for life vs work—it is product shipping vs product success.
